Monday, May 24, 2010

Social Media at Restaurant Show

Billy Dec (CEO of Rockit Ranch Productions), Steve Dolinsky (ABC Food
reporter "The Hungry Hound"), Richard Roeper (columnist, former co-
host "Ebert & Roeper"), and Alpana Singh (master sommelier and host of
"Check, Please") speaking at the National Restaurant Show.

Panel: Learn how to leverage your product or brand through personal
relationships, traditional media, social networking & celebrity.

Billy: Social media: This is the new way to communicate. I encourage
all my employees to post about Rockit on their social media platforms.

Alpana: Facebook is for your friends. Twitter is for people you want
to become friends with. In January someone stole my credit card
through Facebook...just went back on it.

Steve:I spend an hour to hour and half daily on blogging. Today's
journalism students don't know how to write.

Richard: All my videos including YouTube link back to my website so it
makes money.

At the Restaurant Show

Am at the National Restaurant Association Show at Chicago's McCormick
Place. Looking forward to many lectures, celebrity chef appearances,
and French fries today and tomorrow.

Sunday, May 23, 2010

Cycling at Green Festival

Green Festival Bike Valet

My daughter Emma and I are at the Chicago Green Festival. Clif Bar
offering free bike valet.

Friday, May 21, 2010

Ecotools Look Gorgeous

EcoTools Look Gorgeous, Love Green Campaign giving out free blush
brushes in front of Chicago Tribune Tower from 6am-6pm today. If you
bring in old bath/body product or makeup brush, they will give you max
of two coupons (up to $7.99) towards EcoTools product.

Wednesday, May 19, 2010

Bare Escentuals Visits Chicago

Bare Escentuals was at Madison & Canal (in front of Ogilvie
Transportation Center) today from 12-6pm. Was shocked to see them
there - I've seen people hand out product samples but can't recall a
company offering makeovers on a busy street. The slogan on their
coupon: "Rethink Going Bare in Public".

On Twitter last week they announced that they were visiting Wrigley
Field. They said they will be at State Street (go to Rethinkwhatmatters.com
for exact address later) tomorrow and at Ulta Lincoln Park (old
Whole Foods Market location) on Saturday.

Bare Escentuals Quickie Van

Bare Escentuals is taking its Quickie Van around Chicago. Offering 5
minute "make-unders", a sample, and a coupon for a free Handy Buki
Brush ($20 value) with purchase of their foundation.